At The Jay Group Ltd., our business as a bulk wholesale footwear distributor means that naturally, we’re interested in everything shoes! Recently we read an article at the Business Insider about shoe trees, and why everyone should invest in these wooden shoe inserts.
According to the article, quality shoes (particularly leather) can last for decades when taken care of properly. So, why shoe trees? The wood used in shoe trees is absorbent, and wicks away moisture absorbing sweat. Most people’s feet sweat at least some throughout the day, some more than others. The lining and leather used in designing quality footwear absorbs this moisture, which can result in not only stinking shoe, but rotting of the lining and cracking of the leather over time.
If you’ve ever tossed a pair of shoes into the bottom of the closet and left them there before wearing again months later, you know they can become misshapen. Shoe trees are also effective for holding shoes in their proper shape as they dry, so shoes keep their new look and last much longer.
One final tip: if you do decide to invest in shoe trees, choose rough cedar that is unvarnished. Varnish prevents the wood from drawing out the sweat/moisture. Rough cedar not only does a good job at drying out shoes and preventing rot, it also makes them smell fresh!
All shoe trees are not created equal; if you’re concerned about preserving shape, choose trees with a full wooden heel rather than those with a thin piece of wood or knob that stretches the shoe.
The Jay Group Ltd. specializes in shoes in bulk for the entire family. From athletic shoes, men’s dress shoes and boots, and women’s heels, casual, sandals, and children’s styles, we provide flea markets and discount chains with many of the most well-known brands as well as unbranded footwear. Contact us today for the below-wholesale prices on exceptional footwear!